Legal
Website Privacy Policy
Effective date: October 2, 2026
Bentonville Institute of Technology (“BIT,” “us,” “our,” or “we”) provides this Website Privacy Policy (“Policy”) to explain how we collect, use, and disclose your personal information when you interact with our website https://www.bentonvilleinstitute.tech (the “Website”).
Personal Information We Collect
We may collect personal information directly from you and automatically when you use our Website, as described below.
Information we collect directly from you.
When you use or access our Website, we may collect information directly from you, such as the following:
- Any information you provide through Website submissions like our “Inquire” form or newsletter signups, which may include your first name, last name, email address, your affiliated school, company or organization, information about your interest in BIT, any message to us, and any other information you choose to provide.
- Professional and employment information you provide when you submit applications through the “Careers” section of our Website, Website submissions or email, including contact information such as first name, last name, password, postal address, email address, and phone number, your resume, your cover letter, information about your skills and qualifications, responses to application questions, voluntary disclosures, self-identification prompts, and any other information you may choose to provide.
- Any information you provide to us when you contact us at hello@bentonvilleinstitute.tech.
Information that we collect automatically.
We may also collect certain device, usage, and other information automatically when you use the Website, including through cookies, which are small files placed on your device to store data that can be recalled by the Website, pixels, web beacons, and other storage technologies provided by third parties. The information we collect automatically may include:
- Device and Browser Information: When you visit the Website, we will collect certain information about your device and browser automatically. For example, we may receive device identifiers such as a MAC address, your IP address, your operating system type and version, your browser type, version, and settings, and the approximate geographic location indicated by your IP address.
- Usage and Log Information: When you use the Website, we will collect certain information about how you use the Website, such as features visited and used, date of visit or usage, clicks, text entered, time spent using the Website or particular features, errors, log files, including for query tracking, events, and errors, and other details of your actions on the Website.
- Information Collected in Connection with Analytics Technology: We may collect information in connection with third-party analytics technologies, such as Google Analytics and Facebook Analytics. For more information on Google Analytics, including how Google Analytics collects, uses, and discloses information, please refer to www.google.com/policies/privacy/partners/. For more information on Facebook Analytics, including how Facebook Analytics collects, uses, and discloses information, refer to the Facebook privacy policy at: http://www.facebook.com/privacy/explanation. We may also use other technologies that collect analytics information about your activities on our Website.
We may allow third parties to use the Website to collect personal information about your online activities over time and across different websites, applications, and other online products or services. Those third parties may receive the information we collect automatically and use it for measurement services, marketing, advertising, and other purposes on our behalf, their organization, or their other customers, including delivering interest-based advertising.
How We Disclose Your Personal Information
We may disclose your information to third parties, including:
- Service providers, partners, contractors, and other third parties we use to support our organization, such as Art and Wellness Enterprises, which provides professional support services to us and other non-profits founded by Alice L. Walton, our job application platform, and providers of technologies and services that we use to automatically collect or otherwise process device, usage, and other information from you, such as our analytics providers;
- Third parties we use to promote BIT, including third parties we use to deliver interest-based advertising on our behalf;
- Third parties as necessary to comply with any court order, law, or legal process, including to respond to any government request, to protect and secure our Website and the rights, property, or safety of our registered users, employees, and organization, to protect against fraud or other unlawful activity, and to enforce or apply our policies and other agreements;
- Another person or organization in the event of an actual or potential merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of our assets; and
- Any other parties as you may authorize or direct, or as we otherwise disclose, when you provide the information.
Your Choices
You may choose not to provide the personal information we request. However, not providing information we request may restrict your ability to use certain features on our Website. For example, you may be able to restrict the collection of personal information or limit certain functionality through your device's operating system, your browser, or by disabling cookies, but doing so may prevent you from using the functionality of the Website.
When you visit our Website for the first time, a banner may prompt you to accept, reject, or customize your cookie preferences. If you choose to customize your cookie preferences, our cookie control feature will permit you to do so. You may update your cookie preferences at any time by clicking on the cookie icon in the bottom left corner of our Website. You may also be able to restrict the collection of personal information or limit certain functionality through your device’s operating system or by disabling cookies. To change your web browser settings for cookies, you can follow the instructions in the help section of your web browser or visit https://allaboutcookies.org.
Some internet browsers have a “do-not-track” feature that lets you tell the Website that you do not want to have your online activities tracked. The Website does not currently respond to browser “do-not-track” signals. You may be able to restrict the collection of personal information or limit certain functionality through your device’s operating system or by disabling cookies. To change your web browser settings for cookies, you can follow the instructions in the help section of your web browser or visit https://allaboutcookies.org/. You can also opt out of Google Analytics by downloading, installing, and enabling the Google Analytics Opt-out Browser Add-on, which can be found at https://tools.google.com/dlpage/gaoptout/.
For information about interest-based advertising, and to opt out of this type of advertising by parties that participate in self-regulatory programs, please visit the Network Advertising Initiative at https://thenai.org/opt-out and/or YourAdChoices offered by the Digital Advertising Alliance (DAA) Self-Regulatory Program for Online Behavioral Advertising at https://youradchoices.com/. Please note that any opt-out choice you exercise through these programs will apply to interest-based advertising covered by your opt-out, but will still allow the collection of data for other purposes, including research, analytics, and internal operations. You also may continue to receive advertising, but that advertising may be less relevant to your interests.
Third Party Links
Our Website may include links to websites and online services provided by third parties. For example, we provide a link to the “Finding Northwest Arkansas” website to help visitors learn about the region, including information about communities, attractions, and resources available in the area. We are not responsible for the privacy policies or practices of websites or online services provided by third parties. We encourage you to review the applicable privacy policies of such third-party websites and online services if you elect to follow the links provided.
Changes to this Policy
We may update this Policy to reflect changes in our privacy practices at any time and without prior notice to you. When we do so, we will update the effective date above. We encourage you to periodically review this Policy for the latest information on our privacy practices.
Contacting Us
If you have any questions or comments about this Policy or our privacy practices, please contact us by email at hello@bentonvilleinstitute.tech with the subject line “Privacy Policy Inquiry” or by mail to:
Bentonville Institute of Technology
ATTN: Privacy Policy
850 Museum Way
Bentonville, AR 72712